Occasions
Product and presentation aligned with the moment and recipient.
Gifts and seasonal
High-impact propositions for occasions and commercial windows.
Veltrom coordinates product, packaging, theme and calendar to build immediately recognisable gift and seasonal propositions.
Request category products
01
Applications
A proposition built around the occasion.
Accessible gifting
Products with clear perceived value and a defined price point.
Promotional programmes
Quantities, impact and timing coordinated around the sales window.
Themed collections
Recognisable families bringing different products under one visual language.
Scope
The elements that need to work together
Commercial strength comes from consistency across product, packaging, theme, price and timing.
- 01
Occasion, recipient and message
- 02
Product, variants and complementarity
- 03
Price point and perceived value
- 04
Packaging and display impact
- 05
Quantities and logistics configuration
- 06
Development and delivery calendar
03
How we work
From occasion to delivery
Window
We define shelf date, duration and objective.
Theme
We create a coherent language across products and packs.
Range
We select products, variants and price levels.
Execution
We coordinate information, quantities, cartons and delivery.
Veltrom perspective
The calendar is non-negotiable
Gift and seasonal propositions require early decisions, so the project is planned backwards from the agreed commercial window.
Commercial contact